CHAPTER ONE
1.0 Introduction
1.1 Background of the study
Nowadays, people are increasingly reliant upon one another for the satisfaction of our social, economic and spiritual needs, sharp deviation from what used to be when individual were largely self-reliant and self-sufficient providing their own food, building their own houses making their clothing and hiring apart from the other people in society has change from its monist nature to a cosmopolitan on a situation where individual deliver mass age differently due to the selective process.
Therefore, Public Relation as an indispensable tool for proper functioning of civilized society determining the effectiveness of conflict resolution, construction of infrastructures e.t.c. At both private organizations, governmental institution, educational institution cannot be over emphasized in these settings.
Bowman and Elis (1969) writes on “The need of Public Relation in modern society” says that society has learned something from the past term of reference of communication have change the audience is better educated more people are acquire and willing to make objective judgment on the message they receive.
Many government institutions nowadays as realize that lack of timely and adequate communication has bear the major cause of most ineffective communication in its administration also in ruling its people.
Whether an organization is a profit making or non, whether it is owned by government or a group of individual, it need the services of public relations for such organization to dwell and eventually succeed in achieving it set goals. No wonder an individual personality are now engaging the service of public relations to help build, maintain and polish their image and reputation in the public sphere. Some of the individuals and politicians, business tycoon Footballers, Wrestlers, Boxers, Musicians, Actors and Actress e.t.c.
Public relations unlike advertisement and other Marking Mix, Place all it efforts in building good image, name and public confidence in the mind of the various publics dealing with the organization public relations did not only see to good image for the products and services of the organization it serve but also ensure good image of the workers and management of the organization
For the above reasons, to define public relations become subject of individual perception of what public relations is and what it does, however many scholars have contributed to the success of defining what public relations is some scholars believed and wrote on it as act (deed) representing a group or organization.
According to Roger Hayward as quoted by Adegoke (2001) says that public relations is the propagation of the personality of the organization. This states the importance of communication between the organization and its public Roger Hayward’s definition has something to do with the (IBPR) definition because both state the duty of public relations officers in promoting projecting and representing the organization and at the sometime relating with the public of the organization both the internal and external public.
Public relations also project the management personality of which the public relation department represents, through their activities with the use of their perspective tools (i.e print and electronic media).
The aim is to create Favorable atmosphere between an organization and its publics. Sam blank (1962) asserts that public relations involve any thing that is focused, improving and enhancing the flow of communication between institution and its publics. The main words that can be drawn out from Sam Black definition in the crucial role-played by any public relation department through the means of using mass media
However, in this research work, impartial assessment will be done on the role of public relations in higher institution as the main crucial and prominent tool in day running of academic affairs especially in building peaceful environment for learning.
HOW TO GET/ORDER FOR APPROVED/COMPLETE PROJECT MATERIAL(S)
POSITIVE WORLD is an established multimedia and research organization for academic innovation, research resolution and updated research information and services. We offers you fresh and Updated Project Topics, Project Guide, Project Tips and Complete Project Materials for final year Students in Mass Communication, Journalism, Marketing, Advertising, Public Relations, Business Administration, Office Technology and Management, Computer Science, Accounting. Our Project materials covers Chapter One to Five (1-5), including Abstract, Table of Contents, References and Questionnaire/Coding Sheets, Content Categories where appropriate. We also analyse data using Statistical Package for Social Science (SPSS).
POSITIVE WORLD ALSO OFFERS:
MULTIMEDIA SERVICES:
Audio and Video Production, Audio and Video Recording, Audio and Video Editing, Audio and Video Burning to CD/DVD, Event Coverage (Naming Ceremony, Wedding, Funeral Ceremony, Graduation, e.t.c) Burning/Copyingof Audio, Video, files to CD/DVD and Multimedia Training.
COMPUTER SERVICES:
Computer Type Setting, Project Typing, SIWES Report Typing, Computer Graphic Design, PowerPoint Presentation, Documents Scanning and Printing, General Printing and Computer Training.
ONLINE SERVICES:
Online Admission Registration and Processing, Admission Letter,✉Admission Notification, Admission Acceptance, Checking and Printing of O'Level Result WAEC, NECO, NABTEB, GCE e.t.c
RESEARCH SERVICES:
Project/Research Writing, Project/Research Coding, Project/Research Analysis, Seminar Report Writing, Conference Paper Writing and Presentation, e.t.c
HOW TO GET/ORDER FOR APPROVED/COMPLETE PROJECT MATERIAL(S)
1. Call or WhatsApp to +2347034746560
2. Send the approved topic to the number as text message or send the topic to WhatsApp Number +2347034746560
3. Pay the required amount to any of the bank below:
Banks:
First Bank
Account Number: 3058389622
Account Name: YINUSA ISIAKA ADENLE
UBA
Account Number: 2089818914
Account Name: YINUSA ISIAKA ADENLE
Wema Bank
Account Number: 0227520758
Account Name: YINUSA ISIAKA ADENLE
4. To know the price of your complete project material call or WhatsApp to +2347034746560
5. Kindly pay directly in bank or bank transfer to any of the bank detail with verifiable name and details
6. Send the following information to this number after payment +2347034746560
a. Your Name
b. Your approved project topic
c. The Bank you paid to
d. Teller Number
e. Bank Branch
f. E-mail Address
g. Phone Number
h. Other payment details
7. After your payment has been verified, you will receive your ordered material within 10 minutes in your e-mail, WhatsApp depending on your choice and nature of you project.
For any Complete Project/Material
Contact Us at:
Call or Whatsapp
+2347034746560
E-mail:
VISIT OUR WEBSITES, BLOGGERS AND WORDPRESS
We wish you all the Best and Success
No comments:
Post a Comment